There’s a famous line in the movie Jerry Maguire that you’ll recognise. Renée Zellweger’s character says to Tom Cruise’s character: “You had me at hello.” But the reality is a long way from that when it comes to getting a journalist’s attention.
As a journo, let me tell you what we hate.
Despite the massive amount of content that’s produced and published these days, the number of journalists is dwindling. That means fewer people are doing more work than ever. As a result, the it’s harder to get a journalist’s attention even if you have a great story to tell. Here are some tips to help you stand out in an ever-growing crowd.