This follows recent news that technology and business journalist Anthony Caruana has gone full-time in the agency to keep up with expanding demand for Media-Wize’s services. Anthony now shares the CEO role with his co-founder Kathryn Van Kuyk.
Media-Wize’s growing portfolio of retainer clients also includes Tesserent and Pure Security, Australia’s largest ASX listed cyber security company, CIM a game changing building analytics platform helping the Australian commercial property sector achieve zero emissions. CiGen has also signed with Media-Wize, a family owned, Australian specialist in the realms of robotic process automation and intelligent automation along with best selling author Claire Pales and her co-author Anna Leibel of The Secure Board book and advisory service.
Anthony Caruana, co-CEO and co-founder of Media-Wize comments, “We’re thrilled to be working with CIM, CiGen and The Secure Board in Australia to raise awareness of their important offering for Australian businesses. The fast growth and expansion of Media-Wize is testament to our point of difference in the market, taking a unique approach to the preparation of spokespeople and uncovering unique stories that resonate for business and media success.”
Claire Pales the best selling author of The Secure CIO and co-author of the new book the Secure Board comments, “My co-author, Anna Leibel and I approached Media-Wize to help with the launch of our new book, after being impressed with the results they had achieved for Maxme’s launch. Media-Wize took us through a media training session and ensured we were well prepared for media interviews and had rehearsed our messaging in a safe environment. The launch was a tremendous success with the Media-Wize team securing us the cover of AFR Boss, coverage in Company Director Magazine, The Age, The Sydney Morning Herald and many other outlets.”
David Walsh, founder and CEO of CIM, explains, “CIM started working with Media-Wize on a project basis two years ago undertaking media training for our senior leadership team and through the provision of content and thought leadership. CIM is now working with Media-Wize to raise awareness of how optimising the performance of buildings and transforming building operations by combining building analytics, machine learning and technical engineering into real-time, data-driven insights, the sector can dramatically maximise efficiency, reduce energy consumption and improve environmental performance.”
Leigh Pullen, Co-Founder & CEO, CiGen says, “We have been immensely impressed with the founders of Media-Wize. We commenced engagement with a media training session, which we found was an extremely valuable experience. The Media-Wize team then delivered a comprehensive competitor and market analysis, helping us to understand where the gaps are in the market that we can leverage for success, and then produced a strategic communications plan and tactical implementation strategy to guide our investment in PR over the coming 12 months. We are excited to be partnering together to tell important stories about the role intelligent automation can play in supporting hybrid working teams to reduce mundane, repetitive tasks, and free up staff to focus on more higher value tasks, bringing more enjoyment to their work.”
Kathryn Van Kuyk, co-CEO and co-founder of Media-Wize says, “We are delighted with the strong results we are achieving for our clients across a broad depth and breadth of services including media training and messaging, strategic communications planning, market analysis, crisis and incident response, media relations, content delivery, podcasts, webinars and video production.”
In addition to its retainer media relations accounts, Media-Wize also works on projects and is currently engaged in the hosting and production of 12 podcasts for AusCERT.