Media-Wize
Giving a voice to startups, founders and fast growth companies

There’s a famous line in the movie Jerry Maguire that you’ll recognise. Renée Zellweger’s character says to Tom Cruise’s character: “You had me at hello.” But the reality is a long way from that when it comes to getting a journalist’s attention.

As a journo, let me tell you what we hate.

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In his part manifesto-part autobiography titled On Writing, Stephen King said that not everyone can be a brilliant writer. But with effort, everyone could be a very good writer. The same goes with being a reliable performer in front of a camera or microphone. Being a great media spokesperson may come naturally to some, but anyone can do do a good job in an interview – with the right training and preparation.<!–more–>

Media-Wize CEO and co-founder Anthony Caruana recently penned a story for BandT on this topic.

You can read the fill article here.